小平同志说过我们一定要有自己的拳头产品,要创出自己的名牌,否则就要受人欺负。大家都应记住这句话,不仅要记住前一句话——有自己的拳头产品,而更重要的是记住后一句话,因为产品是不断变化的,而品牌是稳定的,刻在消费者心中的是商标、徽标、商号,是能为他们带来所需要的利益 Comrade Xiaoping said we must have our own fist products, to create their own brand names, or we should be bullied by others. Everyone should remember this sentence, not only to remember the previous sentence - have their own fist products, but more importantly, remember the last sentence, because the product is constantly changing, and the brand is stable, carved in Consumers mind is a trademark, logo, trade name, is to bring them the necessary benefits