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2012年7月,The Voice of Holland(《荷兰好声音》)登陆中国,经浙江卫视本土化改造,以《中国好声音》(The Voice 0fChina)面世。该节目的播出,为陷入瓶颈的国内选秀节目带来了耳目一新的创作思路。在饱受诟病的选秀节目中,《中国好声音》如何能够贏得口碑与收视?依笔者见,除了精良的制作之外,其对纯粹声音语言的专注,以专业的选择剥离“视觉”形象的影响,辅之以“梦想”的内核,或许是《中国好声音》让选秀真正实现转型的秘密所在。
In July 2012, The Voice of Holland (“Dutch Sound”) landed in China and was renovated by Zhejiang Satellite TV Co., Ltd. with the launch of “The Voice 0fChina.” The broadcast of the show brought a refreshing creative thinking to the bottleneck domestic talent show. In the critically acclaimed talent show, how can “China Good Voice” win the reputation and ratings? According to the author, in addition to its excellent production, its focus on purely sound language is peeled off by professional choices. “Vision” The influence of the image, supplemented by the core of “Dream” may be the secret of “China’s good voice” really turning the draft into reality.