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电视剧频道是中央电视台最早成立的专业频道之一,这些年我们在充分研究频道资源和受众市场的基础上,明确提出了“中国家庭第一频道”的频道定位,在亿万中国家庭中形成了“有家就有CCTV-8”的深刻印象。多年来,中央电视台对打造 CCTV-8这一最早的专业化频道极为重视和支持,对 CCTV-8的电视剧投资甚至比 CCTV-1还要大得多。2004年以来中央电视台面向市场选剧、购剧,参与重点电视剧
TV channel is one of the earliest professional channels set up by CCTV. In these years, on the basis of fully studying channel resources and audience market, we clearly put forward the channel positioning of “Channel 1 of China’s Family” and formed the billions of Chinese families “There is CCTV-8 at home,” a profound impression. Over the years, CCTV has placed the utmost emphasis on and support for the earliest professional channel of CCTV-8, and even invested much more in CCTV-8 than in CCTV-1. Since 2004, CCTV directed the market to play dramas and buy operas and participated in major TV series