天猫用革命者的姿态去碰触线下传统企业,日后还会遭到更大的抵制和反弹。O2O时代起步阶段,线下传统企业纷纷转投微信,天猫已先输一城;而天猫的另外两大对手京东、苏宁凭借强大的线下能力正在发起了对天猫的逆袭,“双十一”盛景下,天猫吃下“伟哥”换得一夜激情,但作为“全民公敌”的天猫依然不能避免前所未有的危局。 Lynx revolutionized by the attitude of the line to touch the line under the traditional business, the future will be more boycott and rebound. O2O era, the offline traditional companies have switched to WeChat, Lynx has lost the first city; and Lynx’s other two major rival Jingdong, Suning with strong offline capabilities are launched against Lynx, “ Double eleven ”under the great scene, Lynx ate“ Viagra ”for a night of passion, but as a“ public enemy ”Lynx still can not avoid the unprecedented crisis.