【摘 要】
：
俗语说得好,万事开头难。要掘得第一桶金永远是最困难的,那之后就容易多了。这也是空调市场运作的一般规律。从目前的行业来看,尽管美的、志高等品牌将延续了10多年的冷冻年
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俗语说得好,万事开头难。要掘得第一桶金永远是最困难的,那之后就容易多了。这也是空调市场运作的一般规律。从目前的行业来看,尽管美的、志高等品牌将延续了10多年的冷冻年度调整为自然年度操作,但是行业靠天吃饭的本质并没有发展根本的改变。进入8月份以后,新的冷冻年度开始,很多品牌在上一年度经营不善的前提下,通过各种手段草草结束旧的年度,希望借年度开盘的契机,调整心态,积极准备重新上阵,在新的年度打了翻身仗。因而年度开盘在空调业仍具有相当的地位,怎么才能掘好第一桶金显得尤其重要。
As the saying goes, everything is hard at first. To dig the first pot of gold is always the most difficult, after that much easier. This is also the general law of operation of the air conditioner market. From the current industry point of view, although the United States, Chi high brand will continue the frozen annual adjustment for more than 10 years of natural annual operation, but the nature of industry by weather did not develop a fundamental change. Into August, the beginning of the new freezing year, many brands in the previous year under the premise of poor management, through various means to end the old year, hoping to take the opportunity to open the year, adjust their mentality, and actively prepare to re-battle in the new The year hit a turnaround. Therefore, the annual opening in the air conditioning industry still has a considerable position, how to dig a pot of gold is particularly important.
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