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在商业企业不断深化改革的新形势下,科学技术成为推进商业企业发展的巨大动力。因此,探讨商业文化与商业运行的关系,有着十分重要的理论意义和实践意义。 一、商业文化与商业运行的哲学思考 所谓商业文化,就是商业企业里全体职工,在劳动和生活的过程中创造物质财富和精神财富的表现,是商业企业中的经营决策、营销范围、组织机构、经营作风以及相适应的共同价值、道德规范和生活信念将各种力量统一于共同的指导思想和经营哲学之下,汇聚到一个共同方向,从而形成企业内部的有机整体的经济意义与文化意义的混合体。
Under the new situation in which business enterprises continue to deepen reforms, science and technology have become a huge driving force for the development of commercial enterprises. Therefore, exploring the relationship between business culture and business operations has very important theoretical and practical significance. I. Philosophical Thinking of Commercial Culture and Business Operation The so-called commercial culture is the performance of all employees in a commercial enterprise, creating material wealth and spiritual wealth in the process of labor and life. It is the business decision-making, marketing scope, and organization of a business enterprise. , management style, and compatible common values, moral norms, and life beliefs unite various forces under a common guiding ideology and business philosophy, and converge into a common direction, thereby forming the economic significance and cultural significance of the organic whole within the company. The mixture.