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营销策略:金色海岸在“体验式”营销和样板房等营销手段的运用上可谓是杭州楼盘的先驱。如今,金色海岸更加注重服务质量的提高,包括销售的服务和后期的服务,对销售员在销售接待、参观服务等方面的礼节的规范性等。后期将按照五星级宾馆的服务标准为业主提供综合的物业服务。
Marketing Strategy: Gold Coast in the “experiential” marketing and model rooms and other marketing tools can be described as the pioneer of real estate in Hangzhou. Today, the Gold Coast pay more attention to the improvement of service quality, including the sale of services and services late, the sales staff in the sales reception, visit services and other aspects of the norms and so on. The latter will be in accordance with the five-star hotel service standards for the owners to provide comprehensive property services.