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近年来,网络技术伴随着我国科技发展而发展,同时也推进了新媒体的兴起。而网络为我国电视新闻行业发展带来一定的机遇,同时也带来了一些新的挑战。在当前网络影响的新媒体环境下,我国电视新闻报道的策略也发生一些变化,一些电视新闻工作者逐渐开始将新闻形式与内容进行创新以期达到更好的效果。本文就对新媒体语境下电视新闻报道的策略变化进行一些探究。
In recent years, network technology has developed along with the development of science and technology in our country and at the same time promoted the rise of new media. The network brings some opportunities for the development of China’s television news industry, but also brings some new challenges. In the new media environment affected by the current network, some changes have taken place in the tactics of China’s television news coverage. Some television journalists have gradually started to innovate the forms and contents of news in order to achieve better results. This article explores the tactical changes in television news coverage in the context of new media.