大力实施品牌战略,加快建设“品牌大省”,是浙江全面贯彻落实科学发展观,顺应经济发展阶段变化,推动经济增长方式转变,优化产业结构,提高产品附加值,增强经济综合实力和国际竞争力的重大举措。实施这一重大举措,需要把握内涵,理清思路,明确任务。一、准确把握建设“品牌大省” Vigorously implement the brand strategy to speed up the building of a “brand big province”, Zhejiang fully implement the scientific concept of development, comply with the economic development stage changes, promote the transformation of economic growth, optimize the industrial structure, improve product added value, enhance economic comprehensive strength and international competition A major move of strength. To implement this important measure, we need to grasp the connotation, clarify our thinking and clarify the task. First, accurately grasp the construction of “brand big province”