如今这个多变时代,CEO和他的团队在做出决策之前必须问自己是否有足够的理由这么做。对于企业管理者而言,在如何做出企业主要决策时,需要使用可以让人明了替代性方案的工具。基于数十年研究和商学院教学经验,INSEAD战略学教授Phanish Puranam和伦敦大学学院(UCL)战略和企业学副教授Bart Vanneste合著了《企业战略:用于分析和决策的工具》一书,这本书与理论相比更 Today in this volatile world, the CEO and his team have to ask themselves if they have enough reasons to do so before making their decision. For business managers, tools are needed to make the obvious decisions about how to make business decisions. Based on decades of research and business school teaching experience, Phanish Puranam, Professor of Strategic Studies at INSEAD, and Bart Vanneste, Associate Professor of Strategy and Business Studies, University College London (UCL), co-authored the book Business Strategy: Tools for Analysis and Decision Making The book is more than theory