许多著名公司对品牌的设计和管理是极为重视的,他们往往不惜重金聘请语言、艺术专家对产品品牌进行精心设计包装,以求品牌能在顾客心中留下深刻印象。小公司虽然无法与大公司相提并论,但也需要根据自己的实际制定相应的品牌管理策略。 Many famous companies attach great importance to the design and management of the brand. They often pay great attention to hire language and art experts to carefully design and package the product brand, so that the brand can make a deep impression on the customer. Although small companies can’t compare with big companies, they also need to formulate corresponding brand management strategies based on their own reality.