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日前,腾讯视频推出了酝酿已久的平台差异化运营方法论——SEE精细化运营。这个方法论将借助“目标受众全覆盖、高品质广告环境构建、跨平台资源整合传播”三大优势帮助广告主实现营销的高ROI。广告主将能在腾讯视频、腾讯微博、腾讯网、Qzone等多平台、多场景中实现目标受众高度匹配下的精准覆盖、主动曝光、内容互动分享、与目标受众社交化口碑参与等核心营销指标。
Recently, Tencent video launched a long-awaited platform for differentiated operations methodology - SEE refined operations. This methodology will help advertisers achieve high ROI in marketing by virtue of three major advantages: “full coverage of the target audience, construction of a high-quality advertising environment, and integration and dissemination of cross-platform resources.” Advertisers will be able to achieve the core marketing indicators such as accurate coverage, active exposure, content sharing, social engagement with target audiences, etc. under the multiplatform and multi-platform scenarios of Tencent Video, Tencent Weibo, Tencent, Qzone, etc. .