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改革开放以来的近二十年,是中国大陆新闻传媒市场发展最快的时期,目前已堪称种类、层次比较齐全,结构比较合理。这在很大程度上是几年来市场筛选与组合的结果。 我们的新闻传媒市场还在逐步发育,其间既有旧体制的遗留问题,又有新体制不成熟、市场体系不健全的问题。许多新闻传媒机构产权关系不明,所有权与经营权不分;对市场主体的限制不少,保护不足;有许多不公平、不正当竞争;市场准人和传媒运行上机会不充分,不均等;淘汰和兼并困难,很难提高资产运作效率、行业整体素质和国际竞争能力。
The past two decades since the reform and opening up were the fastest developing period for the news media market in mainland China. At present, it has become a category with more complete levels and a more reasonable structure. This is largely a result of years of market screening and composition. Our news media market is still developing gradually. In the meantime, there are not only the legacy of the old system, but also the immature new system and unsound market system. Many media and media organizations have unclear property rights, ownership and management rights, many restrictions on market players and inadequate protection, many unfair and unfair competitions, inadequate and uneven market access and media operations, And mergers and difficulties, it is difficult to improve the efficiency of asset operations, the overall quality of the industry and international competitiveness.