当前,随着改革开放不断深入和经济持续快速发展,新情况和新问题不断涌现。在新的形势下,开展思想政治工作仅靠强制性的灌输、模式化的训导、教条式的教育效果并不明显,因此必须不断探索新的办法和途径。经过实践证明,运用新闻媒体开展潜移默化的思想政治工作具有事半功倍的效果。 At present, with the deepening of the reform and opening up and the sustained and rapid economic development, new situations and new problems are constantly emerging. Under the new situation, carrying out the ideological and political work only by obligatory inculcation, the moderating guidance and the dogmatic education effect are not obvious, so we must constantly explore new ways and means. Practice has proved that the use of news media to carry out the subtle influence of ideological and political work with a multiplier effect.