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2013年,一汽解放中重卡销量目标为16.9万辆,市场份额达到17.5%。主力产品J6的目标销量为8.4万辆,配置11 L发动机的产品销量为2.3万辆,另外如天然气等重点产品将持续提升销量。2012年12月25日,以“提升能力、调整结构、做强服务、勇争第一”为主题的一汽解放2013年商务年会在广州白云国际会议中心召开。面对2012年不利的市场环境,一汽解放营销体系和衷共济,迎难而上,保持了一汽解放既有的市场领先地位和产品竞争优势。2013年,一汽解放将通过持续拓展产品、创新销售模式,强化终端推广,升级服务方案,来实现中重卡销售16.9万辆的目标。提升能力,强化终端2013年,是一汽解放实现国内绝对领先、国际知名品牌、用户满意度行业
In 2013, the target of FAW JMC heavy truck sales was 169,000 vehicles with a market share of 17.5%. The main product J6 sales target of 84,000, 11 L engine configuration sales of 23,000 vehicles, while other key products such as natural gas will continue to increase sales. On December 25, 2012, the 2013 annual business conference of FAW Liberation on the theme of “enhancing capability, adjusting structure, strengthening service and fighting for the best” was held in Guangzhou Baiyun International Convention Center. Faced with adverse market conditions in 2012, FAW emancipate the marketing system and work together in a mutually supportive manner to maintain the FAW’s existing market leadership and product competitive advantage. In 2013, FAW will achieve the goal of 169,000 medium and heavy truck sales by continuously expanding its products, innovating sales models, strengthening terminal promotion and upgrading service plans. Enhance Capability and Strengthen Terminal In 2013, FAW JV achieved the leading position in the domestic market, with internationally renowned brands and customer satisfaction industries