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随着智能手机、微博、微信等网络终端的高速发展,也随之迅速普及到大学校园,方便快捷的交流方式得到大学生的青睐,“微平台”的概念呼之欲出。本文基于思想政治教育的视角,深入分析“微平台”的内涵及特点,进而探寻“微平台”在高校舆论传播过程中的现实影响力,有效利用积极影响,规避消极影响。最终得出思想政治教育视域下,“微平台”建设的有效对策,从而形成有利于大学生健康成才、和谐校园建设的良好氛围。
With the rapid development of network terminals such as smartphones, Weibo and WeChat, the rapid popularization of the network terminals to university campuses has facilitated the exchange of convenient and speedy access to university students. The concept of “micro-platform” is almost certain to emerge. Based on the ideological and political education, this paper deeply analyzes the connotation and characteristics of “Microplatform ” and explores the actual influence of “Microplatform ” in the dissemination of public opinion in universities, effectively using the positive influence and avoiding the negative impact. Finally, we can get the effective countermeasure of the construction of “micro-platform” under the ideological and political education, so as to form a good atmosphere conducive to the health of college students and the construction of a harmonious campus.