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1999年末,新华人寿保险公司的营销网点总结会还有三天就要召开了。这几天公司网点营销部的李经理一直在办公室里紧张地整理着会上发言的材料。一抬头,他的视线习惯地落到了墙上那张网点业绩统计表上。望着这两年来公司营销网点发展的轨迹,他一时思绪万千……背景资料一、保险市场状况自从1980年保险业恢复以来,保险业发展迅猛。在保险业务总量上,
The end of 1999, Xinhua Life Insurance Company’s marketing network summary will be held in three days. Manager Li of the company’s network marketing department these days has been tensely arranging material in the office during speeches. Looking up, his eyesight habitually fell on the wall that dot network performance statistics. Looking at the past two years, the company’s marketing network development trajectory, and his thoughts for a moment ... ... Background Information First, the insurance market Since the insurance industry in 1980, the rapid development of the insurance industry. In the total insurance business,