报纸是主要的新闻传播工具之一。在人类漫长的信息传播史上,报纸的出现是具有特别意义的重大事件,它是以传播新闻为主的宣传工具,舆论工具,是将个人和当地社会,以至于全国和整个世界联系起来的纽带。报纸的社会属性和职能随着社会经济、政治环境和社会需要的不同而发展变化。各种社会集团和政治力量,都力图按照各自的利益和意志,运用报纸来宣传自己的思想和主张,传播有利于自己的舆论。1978年中国共产党第十一届三中全会后,中国新闻事业进入新的发展时期。在邓小平同志建设有中国特色的社会主义伟大旗帜下,我国的改革开放和现代化建设不断地取得新的胜利,我国报纸的面貌也发生了巨大的变化。这种变化首先表现在各种各类报纸的大量涌现和发展,小型报纸,就是引人注目的一种。 小型报纸(简称“小报”),主要是指供基层群众阅读的社会综合性通俗报纸,而不仅是指其版面小。例如,《参考消息》虽然版面比较小,却不属于小型报纸的范畴。原来的小型报纸 Newspapers are one of the major news media. In the long history of human communication, the emergence of newspapers is a major event of special significance. It is a propaganda tool based on the dissemination of news, a media of public opinion, and a link between individuals and the local community, as well as the whole country and the entire world . The social properties and functions of newspapers change with the social economy, political environment and social needs. All kinds of social groups and political forces are trying hard to use newspapers in accordance with their respective interests and wills to promote their own ideas and ideas and spread their own media. After the Third Plenary Session of the Eleventh CPC Central Committee in 1978, China’s journalism entered a new period of development. With Comrade Deng Xiaoping’s great goal of building socialism with Chinese characteristics, China’s reform and opening up and the modernization drive have continuously won new victories. The face of our newspapers has undergone tremendous changes. This change is manifested, first and foremost, in the massive emergence and development of various types of newspapers. Small newspapers are a striking one. Small newspapers (“tabloids”) mainly refer to social comprehensively popular newspapers for reading by the grass-roots masses, not just small ones. For example, “Reference News”, although smaller in size, does not fall into the category of small newspapers. The original small newspaper