目前对标管理已成为最受企业欢迎的第三大战略管理方法,其基本思想是通过规范且连续的比较分析,帮助企业寻找、确认、跟踪、学习并超越自己的竞争目标。当前企业发展的内外部环境日益复杂多变,面对新常态、新形势、新挑战,如何在激烈的市场竞争中突破重围、逆势而上,是摆在每一个企业面前亟待破解的重要课题。尤其是有色金属企业“走出去”较早、国际化程度较高、市场 At present, benchmarking management has become the third most popular strategic management method for enterprises. Its basic idea is to help enterprises to find, confirm, track, learn and surpass their competition objectives through standardized and continuous comparative analysis. At present, the internal and external environment for the development of enterprises is increasingly complicated and changeable. In the face of the new normal, new situations and new challenges, how to make breakthroughs in the fierce market competition against the trend of the times is an important issue to be solved urgently in front of every enterprise . In particular, non-ferrous metal companies “going out ” earlier, a higher degree of internationalization, the market