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针对现代文化广场活动的发展现状,利用层次分析法、多元统计分析、调查问卷等方法,构建现代广场满意度指标体系,分析中老年人对现代文化广场活动的需求,并给出可行性建议与意见。研究结果显示,目前我国的广场活动较为杂乱,没有完整的服务系统,市民不能更好的了解各项活动、参与活动。因此,建立系统的广场活动体制迫在需要,编制活动服务与参与人员,规整活动范围、质量。最后,利用主成分分析方法对各个广场进行评分,让广场活动市场化、规范化、便民化。
In view of the current situation of the development of modern cultural plaza, this paper constructs the index system of satisfaction of modern plaza with the methods of analytic hierarchy process, multivariate statistical analysis and questionnaire, analyzes the demand of the middle-aged and elderly people for the activities of modern cultural plaza, and gives the feasible suggestions opinion. The results show that at present, the activities of the square in our country are rather messy and there is no complete service system. The public can not better understand the various activities and participate in the activities. Therefore, the establishment of a system of square activity system is in urgent need, the preparation of service activities and participants, to regulate the scope of activities, quality. Finally, using the method of principal component analysis to score each square, make square activities market-oriented, standardized and convenient.