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包装设计包括包装图形与色彩、包装结构、包装容器、包装材料、包装印刷等,用材的合理与否是一个包装成败的重要因素之一。随着科技的进步,新材料层出不穷,材料滥用也越来越严重。因此包装如何用材成为一个设计课题,同时也是一个社会责任问题。本文即从分析材料滥用现状着手,论述材料滥用带来的危害和后果,并针对这种现状提出应对方案,以引起设计师注意,慎重考虑包装选材用材。
Packaging design, including packaging graphics and color, packaging structure, packaging containers, packaging materials, packaging and printing, timber is reasonable or not is an important factor in the success or failure of a package. As technology advances, new materials emerge in endless streams and material abuse becomes more and more serious. Therefore, how to use packaging materials to become a design issue, but also a social responsibility issue. This article starts with analyzing the current situation of material abuse, discusses the harm and consequence caused by material abuse, and proposes countermeasures against the current situation so as to arouse the attention of designers and carefully consider the materials for packaging materials selection.