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近年来,随着“两新”组织中团员青年数量的不断增加,青年志愿服务的多样化需求与共青团志愿服务管理水平相对落后的矛盾日益突出,传统青年志愿服务动员方式已不能适应新形势下青年志愿服务发展的现状。网络通信技术的发展开启了数字化的网络时代,为借助网络崛起的各类志愿服务组织的社会动员提供了一个全新的平台,也为社会动员的方式带来了根本性转变。本文在对传统志愿服务社会动员方式回顾的基础上,提出网络时代志愿服务社会动员方式工作的建议,以期为网络时代的志愿服务社会动员提供有效的参考。
In recent years, with the increasing number of youth members in the “two new” organizations, the contradiction between the diversified needs of youth volunteer service and the backward management of the Communist Youth League volunteer service has become increasingly prominent. The traditional youth volunteer service mobilization methods can no longer adapt to the new The Status Quo of Youth Volunteer Service Development in the Situation. The development of network communication technology has opened the era of digital network and provided a brand new platform for the social mobilization of all kinds of voluntary service organizations based on the rise of the Internet. It has also brought fundamental changes in the way of social mobilization. On the basis of reviewing the social mobilization methods of traditional volunteer service, this paper puts forward suggestions on how to volunteer for social mobilization in the internet era so as to provide an effective reference for the social mobilization of volunteer services in the Internet age.