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濒危野生动物保护除了通过国家法律法规保护、建立保护区和开展生态建设等方法外,对公众开展生态保护教育是保障和维护保护成果的重要手段。本文以国家一级保护动物豚鹿为例,提供了野生动物保护机构如何开展不为公众熟知的濒危野生动物保护教育方法研究和实践效果,内容包含学校项目、园区项目、出版物、动画片视频及新媒体宣传等方面。自2012-2015年间,约有超过350万公众直接和简介参加了项目活动,豚鹿的公众认知度及其对待野生动物的态度、情感及行动力也通过评估得到显著提高。
Endangered Wildlife Conservation In addition to the protection of national laws and regulations, the establishment of protected areas and ecological construction, public education on ecological protection is an important means of safeguarding and safeguarding the achievements of conservation. In this paper, we take the protection of animals at the country level as an example to illustrate how wildlife protection agencies can carry out researches and practical effects on endangered wildlife conservation education, which are not well known to the general public. The content includes school projects, park projects, publications, cartoon videos And new media and other aspects of publicity. Since 2012-2015, more than 3.5 million people have participated directly and briefly in the project activities. The public awareness of dolphins and their attitude toward wild animals, their emotions and their mobility, have also been significantly improved.