品牌是一个国家综合国力的重要体现,经济新常态下,如何实现中国产品向中国品牌的转变?经济全球化的今天,拥有国际知名品牌是一个国家综合国力的重要体现。近年来很多中国企业不断加快品牌建设和走出去的步伐,成为中国在全球市场上的亮丽名片。但另一方面,中国制造“质低价 Under the new economic normal, how to realize the transformation from Chinese products to Chinese brands? With the globalization of economy, having an internationally renowned brand is an important manifestation of a country’s overall national strength. In recent years, many Chinese enterprises continue to accelerate the pace of brand building and going global and become China’s bright business card in the global market. But on the other hand, Made in China ”quality low price