背景BACKGROUND第十届北京国际旅游博览会上,众多参展旅游社首次推出了“私家团”产品,在会场上受到了游客青睐。在大众游市场屡遭诟病之时,消费者也越来越倾向于注重品质及旅游体验的“定制产品”。现状PRESENT SITUATION“私家团”产品在行程设计、非自费等环节设计推常个性化。 BACKGROUND At the Tenth Beijing International Tourism Expo, many participating tourism agencies launched “private tours” for the first time and were favored by tourists at the venue. In the mass market has repeatedly criticized the time, consumers are more and more inclined to focus on quality and travel experience “custom products ”. Present status PRESENT SITUATION “Private Mission ” products in the travel design, non-self-designed links often personalized.