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好品牌都是厚利经营的典范,企业要想进入厚利经营的良性循环,就必须在产品档次上做文章。绝大多数企业可能都不敢奢望雇用中国最高水平的销售人员,尤其是那些有思想、有能力,已经做到中小企业老板或者大企业高管阶层的人士,如何把这些人变成自己的兼职销售人员?答案其实很简单,因为越成功的人士越喜欢证明自己的正确,越喜欢影响周围的人。因此,他们往往会替自己喜欢的品牌免费做广告,去影响别人,以满足自己内心深处的某种需求。简单说来,至少有三类需求促使他们这样做。
Good brands are good business model, companies want to enter the healthy cycle of profit management, we must make a fuss about product quality. Most businesses may not expect the hiring of China’s top salespeople, especially those who have the ideology and ability to do the work of small and medium-sized business owners or big business executives, how to turn these people into their part-time jobs Sales staff? The answer is actually very simple, because the more successful people who like to prove their own right, the more like the impact of the people around. As a result, they tend to advertise for their favorite brands free of charge, to influence others, to meet some of their own inner needs. In short, there are at least three types of needs that motivate them to do so.