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伴随着旅游行业进入全球化时代,旅游业在我国迅速发展,给旅游专业学生提供了较大的就业空间,旅游中等教育也随之出现膨胀式的发展,但受教育系统普遍存在的应试教育观念的影响,培养的人才与旅游企业的对接成为一个亟待解决的问题就,本文从中职学生培养的目标出发,针对目前《旅游公共关系》教学过程中出现的问题,提出相应的适合本课程教学的方法和模式。
With the tourism industry entering the era of globalization, the rapid development of tourism in our country has provided a large employment space for tourism majors, and the expansion of secondary education in tourism has also taken place. However, the prevalent concept of examination-oriented education The connection between trained talents and tourism enterprises becomes an urgent problem to be solved. In this paper, starting from the goal of cultivating secondary vocational students, aiming at the problems in the teaching process of “Tourism Public Relations”, this paper puts forward the corresponding teaching methods suitable for this course Method and mode