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伦敦国际广告奖每年的11月在英国伦敦开幕并颁奖。这项国际大奖,自1985年正式创立以来,每年有近百个国家和地区参加,近年来报名作品均在万件以上,所有的获奖者将得到一座铜像。铜像力一个展翅欲飞、企图飞跃自我的超现实主义的人类外形。伦敦广告奖的分类最具特色,周全而细致,不仅在三大媒介(平面、影视、广播)项目上分类细致,而且在设计包装、技术制作上也划分详尽,充分体现该奖在创意概念、设计手法、技术制作等几方面齐头并重的特色。电视/电视类别产品类别:涵盖28项,包括电影预告片均被列入。技巧评选项目最佳动感的一 CEL、最佳电脑特技、最佳“动感—停止”镜头、最佳电影摄制、最佳方案、最佳化妆设计、最佳指导—对白、最佳指导—视觉效果、最佳剪辑、最佳幽默、最佳广告歌、最佳原创乐、最佳表演—女性、最佳表演—男性、最佳布置设计、特别音乐改编、特殊效果。系列类—每一系列最多含4种广告、公益服务系列,每一作品要求两个相同的胶片(幻灯片)。平面类别:
London International Advertising Awards in November each year in London, United Kingdom opened and presented. This international award, since it was formally established in 1985, has been attended by nearly 100 countries and regions. In recent years, more than 10,000 entries have been signed and all the winners will receive a bronze statue. Bronze Force A surrealistic human form that is about to fly and attempt to leapfrog. London Advertising Awards classification of the most distinctive, comprehensive and meticulous, not only in the three major media (print, video, radio) project classification meticulous, but also in the design and packaging, technology production is also divided in detail, fully reflects the award in the creative concept, Design techniques, technical production, and several other aspects both at the same time. TV / TV Category Product Category: Covers 28 items, including movie trailers are included. Best Craft, Best Computer Stunt, Best Motion Cessation Lens, Best Cinematography, Best Scenario, Best Makeup, Best Guidance - Dialogue, Best Guidance - Visual effects, best editing, best humor, best advertising song, best original music, best performance - women, best performance - men, best layout, special music adaptation, special effects. Series Classes - Each series contains up to 4 types of ads, public service series, each requiring two identical films (slides). Flat Category: