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随着通信和网络技术的不断发展,人类已步入新媒体时代。新媒体时代呈现出不同以往的特性,对青年的网络行为和日常生活产生深刻的影响,这就要求高校团组织要突破原有工作理念,转战新媒体网络阵地,以网络化的团组织形式更好地凝聚青年,引导青年,服务青年。文中探讨了新媒体时代团组织网络化亟待解决的问题,并根据实践与调研结果着重阐明了团组织网络化的科学内涵,同时根据实践经验创造性地提出“微”立方概念,作为团组织利用现有微博体系推进网络化的参考模型,最后对网络化进程中所需的管理机制和运营团队进行了研究。将共青团工作与网络有机结合是新媒体大潮中的必然趋势,因此,高校团组织网络化的探索与实践有着其重要的现实意义。
With the continuous development of communication and network technology, mankind has entered the new media era. The new media era presents different characteristics in the past, which have a profound impact on the youth network behavior and daily life. This requires that the college league organizations break through the existing work concept and move forward to new media network positions. In the form of network-based league organizations Good to unite youth, guide youth and serve youth. This paper discusses the problems to be solved urgently in the network organization of CYL in the era of new media and emphatically expounds the scientific connotation of CYL in accordance with the results of practice and investigation. At the same time, we propose creatively the concept of “micro” cube according to practical experience, The existing micro-blog system is used to promote the networked reference model. Finally, the management mechanism and operation team required in the networked process are studied. The combination of CYL work and the network is an inevitable trend in the new media tide. Therefore, the exploration and practice of the network organization of CYL organizations have their important practical significance.