“怪难吃”是源自于山城重庆的系列休闲炸串美食,自2003年5月正式招商以来,已经在全国成功发展了700多家加盟商,其中绝大多数是下岗职工和小本创业者,而且加盟10家,成功9家,月收入均在3000元以上,在全国范围内掀起了一场声势浩大的小本创富风潮。在市场竞争如此激烈的今天,这样一组数据无异于一个神话,而这个神话背后 “Strange and unforgiving” is a series of casual fried foods originated from Shancheng Chongqing. Since the formal investment promotion in May 2003, it has successfully developed more than 700 franchisees nationwide, most of them laid-off workers and small businesses. Among them, they joined 10 companies and succeeded in 9 companies. Their monthly income was more than 3,000 yuan, setting off a massive wave of creation of wealth in the country. In today’s fierce market competition, such a set of data is no different from a myth. Behind this myth