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■是折扣更具魅力还是服务更具魅力?无疑,随着人们对精神生活的重视和对生活品味要求的提升,更多人正倾向于前者。■其它国家同行昨天的经历不一定是我国家电连锁明天要走的路,但是研究和借鉴他们的发展历程,对我国的家电连锁的发展是非常有意义的。为什么专卖店和网络邮购在冲击日本的家电连锁?可能根本是其更具服务意识,产品品质也更好,购买更便利。■可见,过量的压低家电的价格已经不再是赢得市场的关键因素,有很多远比家电的折扣对消费者更具吸引力的工作正需要家电连锁去做。
Is the discount more attractive or service more attractive? Undoubtedly, as people pay more attention to the spiritual life and the improvement of life style, more people are inclined to the former. ■ Other national counterparts Yesterday’s experience is not necessarily the way for our country home appliance chain tomorrow, but research and learn from their development process, the development of China’s home appliance chain is very meaningful. Why specialty stores and Internet mail order in the impact of Japan’s home appliance chain? Probably it is its more sense of service, product quality is better, more convenient to buy. ■ It can be seen that the excessive price of depressing home appliances is no longer the key factor for winning the market. There are many jobs that are more attractive to consumers than discounts on home appliances are needed to do home appliance chain.