随着互联网时代的到来,广播仅有的声音元素不能满足受众需求,广播与新媒介融合已成为必然的趋势,如今的广播节目,尤其是美食类节目,受众需求不仅仅停留在倾听,更在于交互。本文从南昌本土美食类广播节目的现状进行分析,并结合《吃香喝辣》节目收听情况,探索一条适合南昌本土广播美食类节目的创新发展之路。 With the advent of the Internet era, the only sound element of broadcasting can not meet the needs of the audience. The integration of broadcasting and new media has become an inevitable trend. Nowadays radio programs, especially gourmet programs, are not only listening to audience needs, but also Interaction. This article analyzes the status quo of local gourmet radio programs in Nanchang, and combines with the reception of “Hot Food and Spicy” programs to explore an innovative development suitable for Nanchang local broadcast gourmet programs.