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该商场营业面积4千平方米,规模较大、地域位置优越,有“扬州商界之王”的美称。但是该店以前生意并不红火,如今生意红火,原因何在?一、起点高。纵观扬州商界业态,大约有三大类。一类为连锁超市。如时代中心、广润发、华联超市等;二类为专卖店。像家用电器、服装等;三类为百货零售业。这类店扬州在30家上下,目前经营艰难,其共同点是商品庞杂雷同,之间相互残杀,形成两败俱伤的局面。
The shopping mall area of 4,000 square meters, larger, geographical location, “Yangzhou business king ” reputation. However, the store is not booming business, and now booming business, the reason why? Throughout Yangzhou business format, there are about three categories. One for the supermarket chain. Such as the times center, Guangrun hair, Hualian supermarkets, etc .; second category for the store. Like household appliances, clothing, etc .; three categories for the retail department store. Yangzhou in this shop up and down in the 30, the current business difficulties, the common ground is the same goods, the same, killing each other between the formation of a lose-lose situation.