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自媒体开发是广告设计与制作专业的专业核心课程。直接对应新媒体广告岗位中要求的职业能力。课程重点突出微信公众平台策划、搭建、排版、运营的整体流程,要求学生能够独立开发并持续运营个人微信公众号。
Since the media development is the advertising design and production of professional core courses. Directly correspond to the job requirements of the new media advertising job capabilities. The course focuses on the overall planning, construction, layout and operation of the WeChat public platform and requires that students independently develop and continue to operate the personal WeChat public account.