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在2013安徽省“两会”报道中,安徽卫视以《安徽新闻联播》为载体,集中采、编、播优势资源,精心设置议题,改进报道文风,多种形式创新省“两会”报道,推出特别策划《美好安徽走向幸福》。该系列报道打破常规和惯例,创新报道内容和表达方式,在改进文风、创新会议报道的过程中做出了有益尝试。同时,在如何提升重大主题宣传中的引导水平;如何更多更好地利用、融合新媒体;如何搭建多元化互动平台等诸多问题上,做出了诸多探索,值得借鉴。
In the report of Anhui Province in the 2013 “Two Meetings”, Anhui Satellite TV focused on gathering, editing and broadcasting superior resources with the “Anhui News Network” as its carrier, carefully setting topics, improving the style of reporting articles, and various forms of innovative provinces. Reported that the launch of special planning “beautiful Anhui towards happiness.” This series of reports breaks through the routine and practice, innovates the content and expression of the report, and makes beneficial attempts during the process of improving the style of writing and innovating the meeting. At the same time, it has made a lot of explorations on how to enhance the guiding level in major theme publicity, how to make better use of new media, how to build a diversified interactive platform, and so on.