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广东省涂料工业协会适时组织召开的’2000广东(国际)涂料工业发展战略研讨会,得到近200名中国涂料界著名企业家、科研机构领导人和有关政府部门官员的热烈响应。与会代表达成共识,中国涂料工业要继续立于不败之地,必须要在5个方面予以努力。首先要强化市场观念。从整个行业看,国企的“坐商”观念仍然很重,还在提“生产第一线”。虽然其技术、产品质量不错,但只有改变营销观念,市场占有率才能上去。
The “Guangdong Provincial Coatings Industry Association” organized the “2000 Guangdong (International) Coatings Industry Development Strategy Seminar” timely and was enthusiastically responded to by nearly 200 Chinese entrepreneurs in the paint industry, leaders of scientific research institutions, and officials of relevant government departments. The participants reached a consensus that the Chinese paint industry must remain invincible and must work hard in five areas. First of all, we must strengthen the market concept. From the perspective of the entire industry, the concept of the “business owner” of state-owned enterprises is still very heavy, and the “first line of production” is still being mentioned. Although its technology and product quality are good, only by changing marketing concepts can market share rise.