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随着互联网的普及及其在社会中商业价值的凸显,域名作为企业在网络世界中的重要标识,其价值与意义绝不低于现实世界中商标和商号这类传统识别标志。但另一方面,域名“抢注风”的盛行催生了不正当竞争和知识产权侵权的新形式。如何正确认识并解决这一问题,如何为被侵权人提供更完善的保护措施已成为国际知识产权界关注的焦点。同时,这对完善我国立法和提高企业的品牌保护意识来说也是一个严峻的挑战和亟待解决的新课题。——编者
With the popularization of internet and its commercial value prominently in the society, domain name, as an important identifier of an enterprise in the online world, is never less than the value and significance of conventional identification marks such as trademarks and trade names in the real world. However, on the other hand, the prevalence of the domain name “cyberpunk” has given birth to new forms of unfair competition and intellectual property infringement. How to correctly understand and solve this problem, how to provide better protection measures for the infringed people has become the focus of the international intellectual property community. At the same time, it is also a serious challenge and a new topic to be solved in order to improve our legislation and raise the brand awareness of enterprises. --editor