如今,各大手机厂商纷纷推出不同款式的多功能手机。无疑,手机正在向多元化趋势发展。厂商的因势利导使人们在购买手机的观念上也随之产生了一种误区,认为功能多就是好手机,一味的追求多功能成了一种时尚。殊不知,只有采取多功能手机营销策略的厂商在推销上得到好处,而消费者恰恰陷入了手机商布下的营销陷阱,走入了追求时尚的“歧途”。 Today, the major mobile phone manufacturers have introduced different styles of multi-function mobile phone. Undoubtedly, mobile phones are moving towards diversification. Make the best use of the advantages of manufacturers in the concept of buying a cell phone will also have a misunderstanding, that the function is more than a good phone, blindly pursuing multi-function has become a fashion. As everyone knows, only to take multi-function mobile phone marketing strategy vendors benefit in marketing, and consumers just fall into the marketing trap of mobile phone business, into the pursuit of fashion “astray.”