基于系统化文献评述方法,文章对现有网络评论可信度相关研究进行了系统回顾,形成有关其影响因素的整合模型。该模型包含的结构性因素有评论内容、评论来源、评论接收者、平台与产品类型。研究进一步辨析了各结构性影响因素的关键变量,并比较和总结了各变量间的影响效应。 Based on systematic reviews of the literature, the article systematically reviews the existing studies on the credibility of online reviews and forms an integrated model of their influencing factors. The structural factors included in the model include comments, comment sources, review recipients, platforms and product types. The study further differentiated the key variables of each structural factor and compared and summarized the effect of each variable.