假设影院租金占票房收入的17%,没有七八成的上座率,很难保证投资能在5-7年收回成本。眼下,国内最大的几家院线经营公司市场份额并不高,其中存在兼并整合的机会。国内影院市场的投资泡沫究竟多大,北极光创投董事总经理杨瑞荣也想找到答案。近年,他亲眼见证“口红效应”如何让国内影院建设投资“不再理性”。来自国家广电总局的最新数据,去年国内电影银幕数增至9296块,较2010年6266块增幅超过48%,国内影院数量增至2803家,较2010年近2000家增幅同样高达40%。亮丽的数据背后,留给风险投资的还有多 Assuming cinema rental accounts for 17% of box office revenue, without a attendance of 78%, it is difficult to ensure that investment can recover costs in 5-7 years. Right now, the largest domestic several cinema operators company market share is not high, there is the opportunity for mergers and acquisitions. The investment bubble in the domestic theater market, how much, Managing Director of Northern Lights Venture Yangrong Rong also want to find the answer. In recent years, he witnessed “lipstick effect ” how to make domestic theater investment “no longer rational ”. According to the latest data from the State Administration of Radio, Film and Television, the number of domestic movie screens increased to 9296 last year, an increase of 48% over 6266 in 2010; the number of domestic cinemas rose to 2,803, an increase of 40% as compared with 2000 in 2000. Behind the bright data, there are still many risks to invest