美国学者狄尔·肯尼迪在《企业文化》一书中写道:“如果价值是文化的灵魂,那么英雄就是这些价值的化身和组织机构力量的集中体现。在强文化中,英雄是中流砥柱。……他们为员工们树立了效仿的榜样。英雄是个巨大的火车头,一个魔术师,是每个遇到困难的人都想依靠的对象。他们有着不可动摇的个性和作风,他们所做的事情是人人想做而不敢做的。英雄们是一种象征……。 American scholar Deere Kennedy wrote in the book “Corporate Culture”: “If value is the soul of culture, then heroes are the embodiment of these values ​​incarnation and the power of organization. In strong culture, heroes are the mainstay of heroism.... ...They set a good example for their employees.The hero is a huge locomotive, a magician, and it is the object that everyone who encounters difficulties wants to rely on.They have unshakeable personality and style, what they do is Everyone wants to do it but not dare to do it. Heroes are a symbol...