论文部分内容阅读
在新媒体概念被运用之际,就有专家提出,传统媒体需要用互联网思维改造自己的理念,建构用户、开放、分享这一适应移动互联时代的新体系。央视社会与法频道(以下称“社会与法频道”)各个栏目在新的理念中,分别从自身定位出发,以个体故事看公序良俗,并尝试向新媒体用户推送,创新传播方式。《一线》《热线12》《夜线》《天网》《普法栏目剧》《平安365》《夕阳红》《心理访谈》《法律讲堂》《庭审现场》等栏目都实现了官方微博与粉丝互动,《一线》
As the concept of new media is being used, some experts have suggested that traditional media need to use Internet thinking to transform their own ideas, construct users, and open up and share this new system adapted to the era of mobile Internet. CCTV Social and Legal Channel (hereinafter referred to as “social and legal channels”) columns in the new concept, respectively, starting from their own position, to see the public order and good personal stories, and try to push the new media users, innovative ways of transmission. “Frontline” “Hotline 12” “Night Line” “Skynet” “Popularization column drama” “Pingan 365” “sunset red” “psychological interviews” “legal lecture” “trial court” and other columns have achieved the official microblogging and fans Interactive, “first-line”