商业因为需求而存在,需求多元,商业亦呈现多样化。所谓未来,在于如何实现规模化的多元需求。没有人能具体描摹商业的形态和边界,人们可以看到趋势,但很难清晰细节。机会往往又在细节之中,有人称之为用商业模式解决具体问题。正如,大部分人可以看得到大市场,但不知如何从中分得一块蛋糕。例如电子商务,例如移动互联网。马云在斯坦福演讲的时候,说离开支付宝的淘宝会死掉,虽然支付宝不赚 Business exists because of the demand, the needs are diverse, and the business is diversified. The so-called future lies in how to achieve the diversified demands of scale. No one can specifically describe the form and boundary of the business. People can see the trend, but it is difficult to clarify the details. Opportunities are often in the details. Some people call it a business model to solve specific problems. Just like most people can see the big market, but I don’t know how to get a piece of cake from it. For example, e-commerce, such as mobile internet. When Ma Yun spoke at Stanford, he said that Taobao who left Alipay would die, although Alipay did not make money.