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广东为全国玩具第一大省,玩具生产及出口约占全国的七成,广东玩具的出口数据基本可视为中国玩具出口的“风向标”。据中国海关的数据显示,从去年第四季度以来,广东玩具出口出现了环比连续下降,10～12月各月出口金额环比下降幅度分别达到9.5%、27.9%和4.0%。2009年1月份广东玩具出口额为8.55亿美元,同比下降15%。这样的数据对于广东乃至全国玩具业意味着什么?2009年以来,制约出口的因素是什么?广东的玩具出口企业又将如何积极应对?本期的热点话题,我们请来广东汕头澄海、珠三角地区数家玩具出口生产及贸易企业的从业人员,结合自身企业的实际,共同就此话题展开讨论。
Guangdong is the largest toy province in the country with toy production and export accounting for 70% of the national total. The export data of Guangdong toys can basically be regarded as the “wind vane” of China’s toy exports. According to data from China Customs, the export of toys in Guangdong showed a sequential decline since the fourth quarter of last year, and the monthly export volume in October and December decreased by 9.5%, 27.9% and 4.0% respectively. In January 2009, Guangdong’s toy exports reached 855 million U.S. dollars, down 15% on a year-on-year basis. What does this data mean for the toy industry in Guangdong and the whole country? What are the factors restricting the export since 2009? How will Guangdong’s toy exporters respond positively? The hot topic of this issue is that we invite Chenghai, Shantou, Guangdong and Pearl River Delta The number of employees in some areas exporting toys and trading enterprises, combined with the actual conditions of their own enterprises, jointly discussed this topic.