雪压酒坛酒更醇:2014年的第一场雪,于2月9日纷纷扬扬地落下。酒坛上满是积雪。这些放在户外的酒坛,里面装的是酒醪,这种酒醪经过低温长时间后发酵,会形成良好的风味。这也是绍兴酒为什么重冬酿的原因之一。一切都在改变,包括改变自己。201 3年,中国酒业开始新一轮嬗变。对酒业企业来说,这注定是不平凡的一年、是艰难中求索的一年。一方面,受宏观经济放缓尤其是政府限制“三公”消费等政策影响,高端酒等原本巨大的市场骤然冷却、萎缩;另一方面,由于原材料涨价等原因,企业成本上升,利润空间不断受到挤压。更让业界心惊的是,以互联网为代表的新经济风起云涌,不断改变着人们的生产、生活、消费方式,包括黄酒在内的传统产业生产、营销面临“二次改革”……时代和产业的巨变中,一个领跑者的身影日渐清晰。2013年,黄酒集团实现销售收入近30亿元,利税接 Snow pressure Jiu Tan alcohol more alcohol: the first snow in 2014, on February 9 have been in vogue to fall. Jars full of snow. These on the altar outside the wine, which is filled with wine mash, this wine mash after a long time at low temperature fermentation, will form a good flavor. This is why Shaoxing wine is one of the reasons for heavy winter brewing. Everything is changing, including changing yourself. 201 3 years, China’s liquor industry began a new round of evolution. This is bound to be an extraordinary year for liquor companies and a year of hard work. On the one hand, due to the macroeconomic slowdown, especially the government restrictions “three public ” consumption and other policies, high-end liquor and other huge market suddenly cooled down, shrinking; the other hand, due to raw material prices and other reasons, corporate costs rise, profits Space continues to be squeezed. Even more shocking to the industry is that the new economy represented by the Internet is surging and constantly changing people’s production, living and consumption patterns, including the traditional industries including rice wine production, marketing is faced with “secondary reform” ...... Era And the industry changes, a leader of the increasingly clear figure. In 2013, the Yellow Wine Group achieved sales revenue of nearly 3 billion yuan, profits and taxes