目前商标授权是否能够谈妥对中国红牛以及其母公司华彬集团而言都可以说是一个关键转折。国内功能饮料的“领跑者”中国红牛目前正面临商标授权到期的窘境,其命运走势或将因最终是否能被继续授权出现重大转折。据悉,红牛维他命饮料有限公司(以下简称“中国红牛”)母公司华彬集团与品牌所有方泰国天丝医药集团(以下简称“泰国红牛”)以及大股东奥地利红牛关于品牌授权目前正处于谈判中。记者就最终中国红牛是否能够续约的问题联系了华彬集团的相关工作人员,得到的回复是具体结果将在今 Whether the current trademark licensing can be negotiated can be a critical turning point for China Red Bull and its parent company, Reignwood Group. The “leader” of China’s functional beverages and China’s Red Bull are currently facing the dilemma of the expiration of their trademark authorizations, and their fate may have a major turning point as a result of their continued authorization. It is reported that Red Bull Vitamin Beverage Co., Ltd. (hereinafter referred to as “China Red Bull”) parent company Reignwood Group and the owner of the brand Thailand Tiansi Pharmaceutical Group (hereinafter referred to as “Thai Red Bull”) and the major shareholder of Austria Red Bull about brand licensing currently Is in negotiations. The reporter contacted the relevant staff of the Reignwood Group on whether China Red Bull could eventually renew the contract. The reply was that the concrete result will be