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说起渠道,“扁平化”恐怕是最常被提及的词语之一。分销商们为了更好地在网络时代下生存和发展,纷纷打出了自己的特色牌。有建立 e-distribution,以提高货物运转效率的;有改造企业的内部管理系统,以提高整个企业的运作效率的;也有在零售行业努力扩大企业规模,采用连锁加盟经营的……。“阳光大道”就是这样的经营模式——连锁经营。这种运作方式的优势体现在哪里?还会遇到什么样的问题?在参加了2月10日阳光大通经贸有限公司2001年年会之后,记者了解了连锁背后的深意:以共同的利益吸引加盟者,形成规模效益,从而达到企业兵团联合作战。“阳光大道”是金海利达集团旗下的阳光大道科贸有限公司注册的渠道品牌,专注于管理连锁加盟店。为什么要重新
Speaking of channels, “flattening” is probably one of the most commonly mentioned words. In order to better survive and develop in the Internet era, distributors have already played their own special cards. E-distribution has been established to improve the efficiency of cargo operations; there is an internal management system to transform the company to improve the efficiency of the entire enterprise; there are also efforts in the retail industry to expand the scale of the company, the use of franchise operations. “Sunshine Avenue” is such a business model - chain operations. What are the advantages of this mode of operation? What kind of problems will they face? After participating in the annual meeting of the Sunlight Datong Economic and Trade Co., Ltd. on February 10, the reporter learned about the deep meaning behind the chain: attracting them with common interests. Franchisees form economies of scale to achieve joint operations of the Corps. “Sunshine Avenue” is a channel brand registered by Sunshine Avenue Electronics Co., Ltd. under the Jinhai Leader Group, focusing on managing chain stores. Why do you want to restart