精准,一直是营销的追求,将品牌主张、产品诉求准确无误地传递到目标受众,是每个营销者的梦想。互联网时代,有数据和技术的加持与推动,精准营销的梦想终于有可能照进现实:在互联网上,企业品牌的目标消费者和受众变得可视而具象, Accurate, has always been the pursuit of marketing, the brand claims, product claims accurately delivered to the target audience, is the dream of every marketer. In the Internet age, with the blessing and promotion of data and technology, the dream of precision marketing is finally likely to come true: on the Internet, the target consumers and audiences of corporate brands become visual and concrete,