媒体互动———取长补短 ,优势迭加媒 体互动是指在报道活动中不同媒体间的相互补充相互推动关系 ,媒体互动的结果会使传播效果更为完美 ,不同媒体也相得益彰。因为每种媒体有自己的长处和优势 ,也有自己的短处和劣势 ,而不同媒体间的互动 ,便可做到取长补短 ,优势迭加 ,资源共 Media interaction --- to learn from each other’s strengths Advantages Media interaction refers to the interaction between different media in the reporting activities to promote each other, the result of media interaction will make the communication more perfect, different media also complement each other. Because each media has its strengths and weaknesses, as well as its own weaknesses and weaknesses, and the interaction among different media can complement and complement each other’s advantages and add resources