“邮发合一”是一种邮政与发行业务相结合的制度。新中国成立之初,为适应社会转型期的政治文化建设需要,确立了“邮发合一”的报刊发行体制。报业生态也因此发生重大变化。报业整体影响力大幅提升,发行数量增加、读者范围扩大、投送速度加快;报纸发行自主性减少,预定和计划发行成为发行的主要形式,征订时间、订阅时段、发行费率、给报社的缴款方法都取决于邮局;报纸发行范围行政属地化,新闻舆论监督功能受到局限;报社本身的发行功能基本丧失,报纸竞争意识、创新能力减弱,内容、风格同质化严重;报纸发行工作政治任务化,摊派发行与强迫征订屡禁不止;邮局长期垄断导致报纸发行服务质量、效率下滑。 “Postal Union” is a postal and distribution business combined system. At the beginning of the founding of New China, in order to meet the needs of the political and cultural construction in the period of social transition, a newspaper and periodical issuance system of “one post and one post” was established. As a result, major changes have taken place in the newspaper ecology. The overall influence of the newspaper industry has been greatly enhanced. The number of publications has increased. The readership has expanded and the speed of delivery has been accelerated. The autonomy of newspaper distributions has decreased. Scheduled and planned issuance has become the major form of issuance, subscription time, subscription period, issue rate, The method of payment depends on the post office; the scope of newspaper distribution is administratively localized; the function of news media supervision is limited; the distribution function of newspaper itself is basically lost; the awareness of newspaper competition and innovation are weakened; the content and style are homogenized; Mandatory, apportioned distribution and forced registration repeated; long post monopoly led to the quality of newspaper distribution services, efficiency declined.